Frugal Mechanic Teams Up with High Gear Media to Boost Audience
Seattle, WA (PRWEB) June 23, 2009 -- FrugalMechanic.com, a shopping comparison website for auto parts, today announced a partnership today with High Gear Media to help more consumers find the lowest priced auto parts online. With this new partnership, Frugal Mechanic will power a fully-integrated auto part comparison shopping engine that includes five million auto parts from over 50 online retailers across High Gear Media's 38 owned and operated automotive websites, including TheCarConnection.com, GreenCarReports.com, MustangBlog.com and AllAboutPrius.com.
By leveraging Frugal Mechanic's advanced auto part matching technology and easy-to-use search engine, visitors to High Gear Media web sites will be able to quickly and easily find the lowest price on over 5 Million auto parts from over 50 retailers.
"High Gear Media is the web's authority when it comes to comprehensive automotive reviews, information and analysis," said Adam Cramer, co-founder of FrugalMechanic.com. "By combining our advanced auto part search technology with their publishing platform we're delivering a fantastic, easy to use resource for automotive shoppers and enthusiasts on the web."
Founded in 2008, FrugalMechanic.com has made quick progress in the $285 billion auto part market, attracting over 250,000 auto parts shoppers per month and signing up many of the leading automotive part retailers.
"We're always adding more content and new functionality to engage our audience and provide them with the information they desire," said Hesky Kutcher, CEO of High Gear Media. "By leveraging FrugalMechanic.com's sophisticated auto part matching technology and search engine we now provide our customers with the ability to quickly and easily find the lowest price on autoparts that fit their car"
FrugalMechanic also has signed similar distribution deals with many other major automotive enthusiast websites including CarDomain.com, LeftLaneNews.com, and WreckedExotics.com. Through these partnerships, automotive enthusiast sites can supplement their sites by adding a turnkey e-commerce solution with no software development or integration required. These partnerships create incremental revenue to websites catering to auto enthusiasts by increasing page views and allowing publishers to earn commission from participating retailers by leveraging FrugalMechanic.com's existing relationships.
About Frugal Mechanic (http://frugalmechanic.com)
Launched in 2008, FrugalMechanic.com scours the web to provide shoppers with the largest selection of auto parts on the web. FrugalMechanic.com regularly collects and compares pricing information from dozens of auto part retailers so you don't have to. The site's database of over five million part configurations makes Frugal Mechanic the best place to start your auto parts search. The management team includes veterans from Amazon.com and Microsoft. The company is headquartered in Seattle and is privately held.
About High Gear Media (http://www.highgearmedia.com)
High Gear Media is a next generation media company building a network of owned-and-operated websites for car consumers targeting their interests and lifestyle. Its first website, TheCarConnection.com, gathers the automotive reviews and articles from around the web and adds its expert editors' analysis and advice to help car buyers select the right car. High Gear Media has rolled out 38 sites in the network, including GreenCarReports.com, AllAboutPrius.com, AllCarsElectric.com and LexusReports.com. Companies using High Gear Media's automotive content include Glam Media, YahooAutos, Oodle and The San Francisco Chronicle, to name a few. High Gear Media is headquartered in Palo Alto, Calif. and received its Series A funding from Accel Partners and Greylock Partners.
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